World Snow Day

24
January 2020

In the winter of 2012, the International Ski Federation (FIS) proclaimed World Snow Day or International Winters Sports Day to be celebrated on the penultimate Sunday in January. The goal of the festival is to raise awareness of winter sports and make youth choose an active way of life. According to FIS, snow festivals should be part of the celebrations to involve children and adults in skating, skiing, or snowboarding. World Snow Day is the second phase of the 'Bring Children to the Snow' campaign. World Snow Day looks beyond the FIS membership to the wider snow sports community. It seeks to motivate children aged from 4-14 by encouraging all stakeholders to celebrate all things snow around the world simultaneously. In short, World Snow Day is the biggest day on snow all year. And World Snow Day is not a one-off event but is planned to be staged annually for years to come.

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